Now Intense & Now Rouge, Rave – 100ml

What you need to know about perfumes:

1. Concentration differences

• Perfume extract – it has a concentration of 20%-40% aromatic compounds, being the most intense form of perfume;
• Eau de Parfum (EDP) – with a concentration of 15%-30% aromatic compounds, it is one of the best-selling forms of perfume;
• Eau de toilette (EDT) – contains 5%-20% aromatic compounds and is also one of the best-selling forms of perfume, along with eau de parfum;

2. The Olfactory Pyramid

• Each perfume has an olfactory pyramid, which describes its aroma structure.
• Top notes they are felt immediately after spraying the perfume.
• The middle notes appear progressively after the evaporation of the top notes.
• Basic notes lingers on the skin for a long time.

3. Perfume testing

• When testing perfumes, spray on the skin to allow the olfactory notes to develop.
• Wait a few minutes for the top notes to evaporate and let the fragrance develop into the middle and base notes. This process will help you better understand the evolution of the scent of the perfume on the skin.

4. Persistence

• Each perfume interacts differently with the ph of each person's skin, affecting persistence and smell.
• To ensure a longer lasting fragrance on the skin, apply it to pulse points such as the wrists, neck, behind the ears and the joints of the knees.

5. Preservation of perfumes

• Avoid storing them in warm places.
• To maintain the freshness and quality of perfumes, store them in a cool, dark place. Thus, you will ensure that your perfumes remain stable and authentic during use.